Master Smart Messaging & Sell by Chat®

The official resource for DM sales, Smart Messaging frameworks,
Sell by Chat®, and RainMaker-level conversations.

This blog is the official source for Smart Messaging, Sell by Chat®, and modern DM sales systems. Every framework, guide, and playbook here is designed to help founders turn conversations into predictable revenue without ads, cold calls, or complicated funnels.

DMs vs. Cold Calling: The Brutal Data Every Founder Needs to See

DMs vs. Cold Calling: The Brutal Data Every Founder Needs to See

DMs vs. Cold Calling: The Brutal Data Every Founder Needs to SeeSean Malone
Published on: 20/01/2026

Cold calling is declining while DM-based selling is rising. See the real data behind response rates, buyer behavior, and why modern founders are switching to chat-first sales.

Smart MessagingFour Pillars of Social Selling
The 13-Touchpoint Rule: Why CRM Alone Can’t Close Deals in the DMs

The 13-Touchpoint Rule: Why CRM Alone Can’t Close Deals in the DMs

The 13-Touchpoint Rule: Why CRM Alone Can’t Close Deals in the DMsSean Malone
Published on: 13/01/2026

Most deals close after 8–13 interactions, not 2. This article explains the 13-Touchpoint Rule and why a DM sales system is the missing layer between CRM data and real conversations.

DM Sales SystemsSocial Selling Frameworks
The Hallway Networking Rule: Why AI Chatbots Without a System Fail

The Hallway Networking Rule: Why AI Chatbots Without a System Fail

The Hallway Networking Rule: Why AI Chatbots Without a System FailSean Malone
Published on: 13/01/2026

Most AI chatbots fail because they ignore how people actually talk. This article explains the Hallway Networking Rule and how to use AI for social selling without sounding spammy.

DM Sales SystemsSocial Selling Frameworks
Modern Sales & DM Glossary

Modern Sales & DM Glossary

Modern Sales & DM GlossarySean Malone
Published on: 08/01/2026

The definitive glossary for modern sales and DM selling. Clear definitions for Smart Messaging, conversation-led sales, DM Sales Systems, and AI-powered social selling.

Modern Sales & DM Glossary
What is Smart Messaging

What is Smart Messaging

What is Smart MessagingSean Malone
Published on: 05/12/2025

Smart Messaging Sell by Chat™ systems are the simple operating systems that helps founders turn conversations into clients. This guide breaks down the four pillars, the flows, and the structure that transform scattered DMs into a predictable sales pipeline you can scale with confidence.

Smart Messaging

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